“More than 80% of all purchases are made by women. Yet most women say they don’t like the way they’re marketed to. Is it a coincidence that only 3% of all ad agency creatives are women? Are advertisers getting what they pay for?”
-Kat Gordon, Founder
Kat Gordon created the 3% Conference to teach men and women how to address these issues in new ways and offers something that has been lacking for female creatives: a sense of community.
And she is bringing the 3% Road Show to FCB Chicago this Thursday!
Agenda + Panel
6:00-7:00pm
Cocktails + Networking
7:00-7:15pm
Welcome
7:15-8:15pm
Kat Gordon, Founder of The 3% Conference, presents “Why 3% is a Big Deal for Us All”
8:15-9:00pm
Panel Discussion “Chicago’s Take on the 3% Movement”
Moderator: Seth Goldberg- FCB Chicago
Panelists:
- Myra Mazzei – FCB Chicago
- Jamie Anderson – SapientNitro, Chicago
- Leslie Ehm – Combustion, Toronto, Canada,
- Aubrey Walker III – CommonGround, Chicago
For more details or to register, visit http://chicago3percentconf.com/.