BW BusinessWorld

“Stop asking where. Instead, say here are the women, and we will solve a lot much faster”

Susan Credle of FCB knows how to pack a punch. In a three-decade career that saw her rise in ranks from a fill-in receptionist to becoming one of the most influential ad professionals in Madison Avenue, Credle has seen the good, the bad and the ugly of the business. Reminded of TV series Mad Men’s Peggy Olsen? That comparison has been made. Unlike Olsen however, Credle represents the very real side of adland that inspires more than fiction.  Read the article.