Marketing
Danny Kucharsky
Robyn Adelson has been named executive vice-president, strategy and creative of Weber Shandwick Canada in Toronto.
Adelson will lead strategic planning and creative development and work with executive vice-president and creative director Peter Matheson Gay to bolster the firm’s creative capabilities.
Adelson joins Weber Shandwick from Edelman where she spent 12 years building and overseeing the firm’s planning and creative team across Canada, as well as leading the consumer marketing practice. She has developed award-winning campaigns for such brands as Kraft, Mondelez, Hasbro, Indigo Books & Music, Expedia.ca and Petro-Canada. Read full article.