Calling All Manbassadors

Advertising Age

By Beth Rilee-Kelley, President and Chief Operating Officer of The Martin Agency

Better Gender Diversity Requires More Male Sponsors

I first heard the term "manbassador" at the 3% Conference a few years back.

And it resonated with me.Read more


No Ordinary Woman

BW BusinessWorld

“Stop asking where. Instead, say here are the women, and we will solve a lot much faster”Read more


Interpublic Hosts Sixth Annual Women’s Breakfast in Cannes

For the sixth year in a row, Interpublic hosted a women’s breakfast during the Cannes Lions International Festival of Creativity. This year’s program, titled Expectations Aside: A Conversation with Extraordinary Women, featured participants including Maureen DowdGwyneth PaltrowDr. Mae C. Jemison and Katty Kay as well as IPG’s Michael RothGail Heimann and Kristen Cavallo, US Chief Growth Officer for MullenLowe.Read more

Creatives You Should Know: Amy Ferguson and Julia Neumann

MullenLowe Duo Earns Flying Colors for JetBlue Account

Advertising Age

 

(From l.) Julia Neumann and Amy Ferguson, creative directors, MullenLowe(From l.) Julia Neumann and Amy Ferguson, creative directors, MullenLowe  Credit: Mullen Lowe

When Amy Ferguson and Julia Neumann were paired on a freelance project atBBDO New York two years ago, the duo knew they had something special, but that became even more clear when they both joined MullenLowe New York as creative directors last fall.Read more


4 Things Agencies of Record Can Do to Survive the Trend of 'Projectization'

Adweek

We've all been there. A big brand puts its business into review and everyone goes for it, only to find out the piece of business is just that: a piece. Meanwhile, any number of specialist agencies shares all the other pieces: media, PR, digital, mobile, social, experiential-you name it. It's like a flock of ducks pecking away at a single piece of bread.Read more


Sue Neilen Joins Virgo Health

Pharmafield

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Sue Neilen has joined Virgo Health as Head of the Communications division. Joining from specialist health advertising agency Langland where she led corporate communications, Sue’s appointment reflects the growing need for pharmaceutical companies to focus more heavily on their corporate communications strategy, reputation management and employee engagement.

Virgo’s Managing Director Ondine Whittington says, “We are thrilled to have Sue on board as her broad expertise and experience will be invaluable to our clients. The Virgo Communications offering has evolved rapidly over the last few years to support our clients through what is often a challenging health communications landscape. Fundamentally this is about offering a much more integrated approach that focuses on creating strategies that support our clients’ assets from the pipeline to the patient at a product, portfolio and corporate level. In a world where companies are under more scrutiny than ever before, creating congruence between the way a company behaves and the way it communicates at every level of the organisation is vital.” Read the article.


Kelly Johnson Promoted to President of twofifteenmccann

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Kelly Johnson has been promoted to president at twofifteenmccann, San Francisco, a new role at the McCann Worldgroup agency following a recent surge in new business.

Johnson has been managing director at twofifteenmccann since she joined the unit three years ago. During that time, the office has added clients like Hulu, Workday, Machine Zone and Lookout to the creative and strategic responsibilities it's handled for founding client of 10 years, Xbox.  Read the article.

WLN LA Hosts Mentoring Mixer

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The Los Angeles chapter of the Women’s Leadership Network (WLN) wrapped up their 2015 year-long Mentorship Circle program with a Mentoring Mixer on May 24th. This was an opportunity for participants to meet mentors and mentees from other circles and to recruit mentees for the 2016 circles. The evening included a panel discussion made of up mentors and mentees, a clothing drive for Dress For Success, and a recruitment plug for the next Mentorship Circle session. The evening began with an introduction to WLN LA Chapter and closed with networking amongst agency peers. 55 women from across the Los Angeles IPG agency network attended.

Frank About Women Launches Global Motherhood Study

Global Motherhood:  Unity in the Divide

Overview:  Moms control 85% of home purchases and wield an estimated annual buying power of $2.1 trillion in the U.S. By 2017, we’ll see U.S. baby care category spending reach $67 billion, as well as $35 billion in China.Read more

McCann's Nannette Lafond-Dufour and R/GA's Chloe Gottlieb Named to Advertising Age's Women to Watch 2016

Nannette Lafond-Dufour, Global Chief Client Officer, McCann Worldgroup

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As McCann's chief client officer, Nannette Lafond-Dufour focuses on growing the network's client relationships around the world, a responsibility that came after successfully running the agency's global L'Oréal account. She joined the shop in 2012 to oversee that account and its "You're Worth It" brand concept, including the digital campaign "Makeup Genius," which came out of the Paris office. Read on...

Chloe Gottlieb, Exec VP-Exec Creative Director, R/GA U.S.

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In March, Chloe Gottlieb had just been appointed R/GA's exec VP and co-executive creative director for the U.S. when she made an emotional, heartfelt pledge from the stage at the 4A's Transformation Conference to use her hiring power to improve diversity. Ms. Gottlieb, who now oversees work across R/GA's six U.S. offices in partnership with Taras Wayner, said she will continue pushing the shop in terms of diversity, both with work and talent. Read on...