WLN Hosts Event On Using The New Face Of Networking To Build A Personal Brand
The IPG Women’s Leadership Network (WLN) hosted a national event on December 2nd featuring guest speakers, The Geek Girls, Nancy Lyons, CEO of Clockwork Active Media Systems and Meghan Wilker, Managing Director of Clockwork Active Media Systems. The day’s topic is Friend, Fan and Follow: Using The New Face of Networking To Build Your Personal Brand.
This event was held live at at IPG’s Emerging Media Lab in Los Angeles, CA with viewings via webcast will at locations across the country and internationally, including Boston, Chicago, Miami, Minneapolis, New York, Norwalk, Omaha, San Francisco, St. Louis, Washington, DC and London.
The Geek Girls discussed how busy women can create a personal social media strategy that really works and real-world examples of how to get value from using these tools and technologies.
PDF: Press Release
Webcast: Replay
PR News Honors Three Weber Shandwick Employees
On December 1, 2009, PR News announced the winners of its PR People and 15-to-Watch Awards. Among the winners were three Weber Shandwick employees.Read more
The Mismeasure of Woman
The New York Times
Op-Ed Contributor
By JOANNE LIPMAN
Published: October 23, 2009
FINALLY! I hear we’re all living in a women’s world now.
For the first time, women make up half the work force. The Shriver Report, out just last week, found that mothers are the major breadwinners in 40 percent of families. More
PINK's Top 15 Women in Business – 2009 The "Glass-Breakers"
Pink Magazine
Countless women have seen farther in business on the shoulders of these giants. Now the women they've supported return the favor – and push them to the top of PINK's exclusive list. More
The New Gender Gap
The New York Times
By LISA BELKIN
Published: September 30, 2009
At first blush, the history of women in the workplace seems a trajectory of success. From the assumption that they would be secretaries to the expectation that they can be C.E.O.’s, they have crashed through ceilings (though not enough of them), made workplaces more flexible (not completely, but significantly) and transformed the face of work. They have gone from holding 34.9 percent of all jobs 40 years ago to 49.8 percent today. More
Meet Michael Roth
Kimberlyn Dennis Smith, Janet Pines, Andrea Giantelli, Michael I. Roth, Donna Wiederkehr, Carol Smith & Sheri Baron
On September 22nd, WLN NY hosted an evening of networking and cocktails with Michael Roth, Chairman & CEO of Interpublic. Michael sat down with WLN NY Co-Chairs Carol Pines and Janet Smith for a Q&A session. This event was attended by approximately 60 women from across IPG.
Retail Rituals III: Empty Hearts, Empty Carts
Published by: frank about women
Recreational shopping just isn’t what it used to be, according to Frank About Women’s Retail Rituals III Study. When looking for an ideal shopping experience, women value ideas, experiences and feelings more than the products themselves. Unfortunately, many retailers are missing the mark.
Paradox-es™: The New Generation of She
Published by: frank about women
Are marketers missing the mark by overlooking the tongueringed, 20-something, tattooed-and-proud-of-it Paradox-es™ standing right in front of them?
The Boomer generation has been the primary audience for marketers for decades. Now, as the last of the Boomers enter their mid-40s, Frank About Women saw a need to understand the next generation and women in particular. This generation bears many names — Generation Y, Millennials, Echo Boomers, etc. — yet none quite fit.
Millennial Retail Insights
Published by: frank about women
Millennials represent the biggest shift in the U.S. workforce since the Baby Boomers came of age. With a population of more than 50 million females within the current Millennial generation, it’s more important than ever for retailers to understand what makes these women click.
franklyspeaking, Volume 12
Published by: frank about women