FRUKT, the global marketing agency that connects brands to entertainment and pop culture, announces a new U.S. senior leadership team. Entertainment industry veteran Shirley Richter Hughes joins the agency as Managing Director, FRUKT US, Hap Deneen is promoted to Senior Vice President, FRUKT US and music industry veteran Jesus Gonzalez joins as Vice President, Music Partnerships.
“We are thrilled to have our U.S. leadership team in place. Their collective experience, coupled with the brilliant creative and consumer experiences generated by our team, will be the standard for how brands approach entertainment partnerships,” said Managing Director, FRUKT Global, Dom Hodge. “Our ability to attract and retain respected, experienced talent like Shirley, Hap and Jesus speaks volumes to the quality of FRUKT’s work and the opportunities in the space.” Read on…