Val DiFebo, CEO of Deutsch NY, was recently chosen to be the first woman interviewed on the “The BuzzBubble,” an online program about powerful minds in advertising.

Kevin Kelly, CEO of BigBuzz, interviews Val and talks with her about how, since 1992 she has been a key driver in the growth of Deutsch, redefining the agency’s integrated multi-disciplinary offering. Listen as they discuss topics from why there are still so many great, yet unrecognized women in senior positions in the advertising world to specific campaigns including Kodak’s “Print and Prosper,” to activating a big idea across multiple media outlets.

See the full interview here.